Pernod Ricard adds Graffigna Malbec to portfolio – Harpers Wine & Spirit Trade Review

Pernod Ricard adds Graffigna Malbec to portfolio
Harpers Wine & Spirit Trade Review
Pernod Ricard UK is to add Argentinian wine Graffigna Centenario Malbec to its portfolio to capitalise on the growing popularity of wines from Argentina. According to the company, the category is growing at 13% in volume and 14% in value in the UK market.
Pernod Ricard launches Argentinian wine brand in UKOfflicence News

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